The world of logistics is all about efficiency. The logistics and shipping industry embraces telematics data as an opportunity to track its trucking and shipping fleets, streamline factories and production, perform route optimization and to ensure prompt delivery. Logistics fleet managers recognize that gigabytes of location-enriched data streaming from throughout the supply chain can help it efficiently cover greater distances in less time while avoiding bottlenecks. Yet mainstream route optimization software and analysis tools haven’t kept pace with the transformative capabilities of vehicle telematics data. Fleet managers are unable to visualize every link in the supply chain. They’re unable to quickly run advanced queries to spot trends and conduct fleet delivery tracking, or drill down to a single vehicle or event, thus limiting their ability for real-time decision-making.